Vision
Californians are physically active, eating healthy foods, and living
in communities that support healthy lifestyles.
Mission
To increase healthy eating and physical activity to reduce the prevalence of obesity and chronic diseases
such as heart disease, cancer, stroke, osteoporosis and diabetes.
Program Goals
To create healthier communities through policy/environmental changes
that support healthy eating and physical activity.
To educate Californians
to choose healthier foods and be more physically active.
To conduct
research-based, consumer-driven nutrition and physical activity campaigns.
To serve as leaders coordinating State and local efforts promoting
nutrition and physical activity.
Core Values
We believe that:
With knowledge, skills and a supportive environment,
people can improve their health.
Healthy eating and physical activity increase quality of life.
Communities can enact changes that support healthy eating and physical
activity.
Science-based research and evaluation strengthens our interventions.
Prevention is a cost-effective approach to reducing chronic disease.
At-risk populations receive greatest priority in our decision making.
Collaboration with a broad diversity of partners is essential to success.
Programs, services and products must be consumer and community driven.
Policies promoting healthy eating and physical activity are essential
for sustaining community and individual change.
CPL’s goals are in line with Governor Arnold
Schwarzenegger’s
vision for a Healthy California. To read more on the 10 Steps for Healthy
Living, click
here.
CPL Overview:
Our purpose A quick look at our vision, goals and values.
